Accelerating AI Innovation with Cortico-Xplorations
Problem Statement:
A global pharmaceutical company’s Medical Affairs division faced a critical challenge: determining the best approach to leverage Generative AI (GenAI). With leadership pressing for immediate action, the organization needed to understand how to start, scale, and sustain AI initiatives effectively.
Our Approach:
Cortico-X, through its Cortico-Xplorations offering, partnered with the organization to foster a culture of digital innovation. The initiative focused on:
Education and Upskilling
Delivered a tailored curriculum on AI fundamentals and GenAI, upskilling over 60 team members.
Immersive Ideation
Facilitated rapid ideation sessions to identify 90+ potential applications of AI within Medical Affairs.
Proof-of-Concept Development
Developed eight robust business cases and proofs-of-concept, incorporating inputs from cross-functional subject matter experts, including technology, legal, and compliance teams.
Sustainability and Innovation
Developed a comprehensive framework for identifying, evaluating, and prioritizing GenAI applications, and structured the program to be easily replicated by others, including leadership team members.
Results:
The partnership resulted in significant advancements within a highly-compressed timeframe (~6 weeks):
- Upskilled 60+ individuals on AI, fostering an innovative mindset.
- Identified 90+ opportunity areas for AI application.
- Created eight business cases and PoCs, moving forward into production planning.
- Launched a pilot project for a GenAI virtual assistant to improve employee training.
- Established a framework for continuous innovation and sustainability in AI initiatives.
This case exemplifies the strategic value of Composite AI, with GenAI at the core, in transforming traditional business processes and sustaining a pipeline of innovative solutions.
this could be your win
Our Cortico-Xplorations are designed to help you harness the power of emerging technology to transform challenges into opportunities. Whether you want to innovate with AI solutions or enhance your data strategy, we’re here to help you drive impactful, sustainable outcomes.
Reach out to explore how we can accelerate your strategic initiatives and unlock the full potential of your data and technology.