Fueling the Future of Experience
The DRG has joined Cortico-X, uniting insight and innovation to help organizations meet change head-on—with clarity, confidence, and a renewed focus on the human experience.
Why We Came Together
Breaking Down Silos Between Insight & Action
Uniting experience strategy and research removes the friction between what you learn and what you do—so your team can move faster when it matters most.
A Shared Belief in Human-Centered Growth
We are united in our belief that human experience is the growth engine of modern business. Now, our combined capabilities help you design with purpose and scale with confidence.
Built for the Future of Experience
With shifting demands and rising complexity, we’re bringing together insight, AI, and adaptive strategy to help future-ready brands stay ahead of the curve.
“We’ve always believed that exceptional experiences are the key to business growth. But exceptional insight is how you build those experiences. That’s the power of this partnership.”
Sujay Saha
Founder & President
What This Means for You
Smarter, Faster Results
Make confident decisions with solutions that turn research into action, faster.
Unified, End-to-End Solutions
Partner with a single, integrated team that brings your vision to life from idea to impact
Stronger Capabilities, Greater Value
Get the right support at the right time—from specialized talent to scalable tools that grow with your goals.
Future-Ready Insight Delivery
Leverage AI and advanced infrastructure to transform data into practical solutions that anticipate what’s next.
Meet The DRG
For 50 years, The DRG has helped organizations elevate the customer experience through smarter insights and strategy.
As a leading marketing insights and analytics firm, we empower businesses to deeply understand their audiences, strengthen brand loyalty, and design customer-centered strategies that drive measurable growth. We bridge the gap between research and action—translating data into decisions that move business forward.
“Joining Cortico-X allows us to bring the full power of insight directly into the heart of strategy and transformation. Together, we’re setting a new standard for what it means to be an experience-first consultancy, faster, smarter, and built for what the market demands next.”
Lanie Johnson
President, Chief Executive Officer, The DRG
Fueling the Future of Experience
The experience landscape is transforming, and so are we. By bringing together insight, strategy, and bold execution, we’re shaping a new kind of partner built for what’s next.
We’re here to help you go further, faster, and with greater purpose.