Engaging Employees in the Modern Workplace: Overcoming Obstacles to Drive Growth

Employee engagement isn’t just a trendy concept: it’s a cornerstone of business success. Yet, according to Gallup’s State of the Global Workplace Report, 85% of employees are disengaged at work. Many have even adopted the “quiet quitting” mindset, aka doing only what’s required – nothing more, nothing less. The real question is, why is this happening? And how can we shift workplace culture to re-engage employees, boost productivity, and turn them into an organization’s greatest asset? After all, even in the age of AI, humans remain the ultimate competitive advantage.

“Three in four employees would leave their job if obstacles prevented them from doing their work effectively. Is effort an early indicator of retention – just like it is for customers?”

The Growing Challenge of Disengagement

Disengagement goes far beyond quiet quitting. It impacts productivity. Especially now, as many leaders push for a return to the office. In fact, Gallup reports that employees increasingly feel detached from their companies, less connected to their organization’s mission, and undervalued. This is even more pronounced among those who believe their jobs can be performed remotely.

And it’s not just speculation. In a recent Cortico-X Intel Poll, 71% of employees said they would leave an employer if persistent workplace obstacles weren’t acknowledged or addressed.

Source: Cortico-X Intel Poll

So that raises a critical question:

  • Do you truly know what challenges your employees face?
  • Have they been quantified?
  • Are they being recognized and resolved?

Where to Begin: Understanding Employee Engagement

People often ask me, What’s the best way to measure engagement and workplace culture? While there’s no single perfect metric, one thing is clear: frequent pulse checks work better than a once-a-year survey.

After years of implementing engagement programs alongside customer experience (CX) strategies, I keep coming back to one thought – why don’t we treat employees like customers? After all, many of the best practices from a CX Playbook can be applied internally to improve employee satisfaction!

A client recently asked me, If you had just $1 to invest in employee insights, where would you start? My answer: Find the early indicators. One of the most powerful yet overlooked metrics is quantifying obstacles that prevent employees from doing their jobs effectively. This is similar to CX’s effort metric – an early indicator that provides far more insight than standalone eNPS scores.

When workplace obstacles go unaddressed, they don’t just disappear. They become watercooler talk, fueling frustration and misinformation that can erode both employee morale and the employer brand. These conversations extend beyond the office – to family, friends, and networks – further damaging perception and retention

Rethinking Employee Engagement: A Conversation with Alyson Daichendt

I recently spoke with my colleague, Alyson Daichendt, about this changing landscape. She pointed out that employees are increasingly behaving like free agents, pushing leaders to rethink how they foster engagement. The goal? Building organizations that thoughtfully and creatively meet employees where they are. This is leading us to rethink engagement overall and to reconsider the relationship between engagement and culture – as well as the link between customer and employee experience. So, if we each had just $1 to invest in improving engagement, where would it go?

Alyson’s Perspective: Engagement Starts with Culture

If I had $1 to spend, I’d invest in establishing a clear baseline for culture and engagement. Culture is about the collective; engagement is about the individual. Organizations need to articulate their current culture and define what they aspire to be. But more importantly, they must listen. This means moving beyond annual surveys and starting engaging in ongoing, meaningful conversations at key moments. Listening shouldn’t be a box to check – it should drive real action. To build trust, leaders must actively communicate what they plan to change based on employee feedback. But here’s the key: don’t try to fix everything at once. Focus on a few critical areas, and execute well.

Robyn’s Perspective: Leadership Needs a Front-Row Seat

For me, the priority is helping leaders experience employee challenges firsthand. Leaders should regularly step into their employees’ shoes – not just symbolically, but by actually doing their jobs. This kind of hands-on experience can give them a ton of insights, shedding light on engagement levels, pain points, and best practices. By walking the floor, engaging with staff in non-threatening ways, and experiencing workplace obstacles directly, leaders can build bridges, strengthen trust, and drive meaningful change. The takeaway? Capture obstacles, be transparent, and communicate what will change. Word will spread, and engagement will grow.

Final Thoughts: Employees Are the Lifeblood of an Organization

Employees aren’t just a resource; they are the driving force behind every successful business. As workplaces continue to evolve, companies must take a fresh approach to engagement – one that blends empathy with action to eliminate obstacles before they erode trust. At Cortico-X, we believe employees are an organization’s greatest competitive advantage. The key to sustainable growth lies in understanding their needs, addressing their challenges, and building a workplace that fosters genuine engagement. Are you ready to unlock new opportunities through better employee engagement strategies? Let’s reimagine what’s possible – together. Contact us today. For more info. on the future of work, culture, and innovation, follow Cortico-X on LinkedIn. Check back next week to see where we’d invest if we had $2!
Picture of Robyn Gilson

Robyn Gilson

is a Vice President at Cortico-X, leading our Healthcare practice. She leverages her vast CX and EX leadership expertise across industries to drive both cultural transformations and incremental growth for clients.

Picture of Alyson Daichendt

Alyson Daichendt

is a Vice President at Acquis Consulting, specializing in Organization and Talent consulting. Alyson helps clients enhance employee experience, drive engagement, and build great workplace cultures.

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By prioritizing the business goals, Cortico-X identified several technologies and processes that will help the manufacturer evolve from a product-based company to a data service company, including generative AI design and chaos engineering. With its new data and services platform, the company will continue to grow its business in the digital era.

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Problem
A leading manufacturing company identified an opportunity to leverage the data collected by its products to provide new value to its customers. The company engaged Cortico-X to create a digital services strategy, define the operating model and identify emerging technologies to power the platform.
Solution
The manufacturing company’s new data platform will share insights with clients on potential issues that could disrupt business operations. For example, a client may receive an alert that a piece of equipment requires maintenance, providing time to fix the issue before the equipment breaks down. The platform will also integrate third-party data related to weather, shipping times and supply chain disruptions, helping clients to determine the optimal times to take equipment offline for maintenance.
Result
By prioritizing the business goals, Cortico-X identified several technologies and processes that will help the manufacturer evolve from a product-based company to a data service company, including generative AI design and chaos engineering. With its new data and services platform, the company will continue to grow its business in the digital era.

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The league anticipates that the new platform will help to engage younger fans and break down geographic barriers—while providing the tech foundation to be ready to jump into the metaverse.

Sports league breaks down barriers between digital and physical experiences

Problem
A premier sports league sought to answer a big question: how do we attract the next generation of fans and engage them in the sport? To find the answer, the league turned to Cortico-X to create a new fan platform that would break down boundaries between physical and digital experiences. The league aimed to turn games into interactive experiences that bring together fans at home and in the stadium.
Solution
Through the new platform, fans will be able to play along with games as they happen. They will take the role of team coach in a simulation, seeing if they can beat the coach on the field by making different decisions, like swapping in new players. Powered by advanced technologies like artificial intelligence and digital twins, the platform will allow fans to engage with and compete against each other. Soft LED touchscreens and concave screens will bring the virtual game into the stadium, enhancing the immersive experience.
Result
The league anticipates that the new platform will help to engage younger fans and break down geographic barriers—while providing the tech foundation to be ready to jump into the metaverse.

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Health system leaders walk a mile
in employees’ shoes

Problem
A major health provider embarked on an ambitious journey to uplift the voice of their employees and embed the patient experience into its culture and operating model. In order to more meaningfully achieve their goals, leaders knew they needed to get closer to the frontline experience and more intimately understand the challenges faced by employees each day.
Solution
Acquis Cortico-X partnered with the company to develop an immersive experience in which leadership worked to strengthen the connection with the frontline. Through the program, referred to as “Walk a Mile in MY Shoes,” executives are paired with and actively shadow employees across various functions for one to two days, when they are trained in the respective functional work areas. Through the experiential learning experience, they witness first-hand the day-to-day duties, tasks and challenges encountered while working to deliver exceptional care to patients.
Result
With two pilots completed to date, Walk a Mile is resulting in renewed perspective and strengthened connections across the organization. Employees reported feeling valued and heard on a new level, while leaders found it refreshing to step away from their often 50,000-foot view to build a greater understanding of critical responsibilities and work processes that drive strategic endeavors. While the initiative primarily aims to build empathy, leaders also collaborate with the frontline to identify solutions that alleviate challenges, improve inefficiencies and support a positive working experience. The company is now scaling the program so that it is embedded in each of its seven markets. Ultimately, the organization hopes the deepened synergies between leaders and frontline employees will improve the patient experience in previously unimagined ways.

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Problem
A major health provider was struggling with how to understand customer needs in real-time, not to mention act in the moment to remedy problems.
Solution
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A leading pharmaceutical company sought to develop a digital engagement model to reach key decision makers in its buyer group. The organization needed an efficient way to analyze social media data to identify relevant influencers and drive future investment in the program.
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Result
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charts a roadmap to
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Problem
A leading technology company was struggling with how to maximize the value of its data. They faced inefficiencies and a lack of a single source of the truth, which was leading to high attrition among frustrated data talent and decreased confidence in their enterprise reporting and analytics.
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Result
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Regional bank charts a path to growth through customer experience

Problem
A regional bank knew its customer experience lagged behind industry benchmarks but struggled with how to rally its employees around its basic experience program.
Solution
Acquis Cortico-X partnered with the bank’s newly established head of customer and employee experience to chart a new path to experience-led growth. Using our proprietary experience maturity framework, we evaluated and assessed the existing experience program, capabilities, interaction and operating model.
Result
Through our analysis, we discovered the current experience program was uncovering valuable customer insights but lacked a process to drive change based on those learnings. Together, we developed an actionable roadmap and a business case for change. The bank is now moving forward with developing a continuous improvement model that will enhance the customer experience, setting the stage for growth.