If you missed Chapter One on this topic, you can check it out here.
Quantum computing is based on Quantum Mechanics. It’s very complex. Going too deep into it makes your head hurt. Like many emerging technologies, some basic elements help you, as a businessperson, grasp what it is and how to think about applying it.
For our purposes, three concepts are critical to understanding why Quantum Computing is a big deal. Those three concepts are Superposition, Entanglement and Quantum Interference. Let’s explore each:
Superposition: Unlocking Parallel Possibilities
Superposition allows qubits to exist in multiple states at once, instead of being locked into either 0 or 1.
Think About It Like This:
- Flipping a Coin in the Air – Before it lands, it’s both heads and tails..
- A Spinning Basketball – While spinning, every side is facing you at once.
- A Shuffled Playlist – Before hitting play, the next song could be anything.
Why It Matters: Instead of processing one possibility at a time, quantum computers explore all possibilities simultaneously, making them powerful for solving complex problems.
Entanglement: The Power of Quantum Connection
Entanglement links qubits together so that changing one instantly changes the other, no matter how far apart they are.
Ways to Think About Entanglement:
- Magic Gloves – Send one glove to the Moon, the other to Mars. Open the Moon box and see a left glove? You instantly know Mars has the right one.
- Synchronized Dancers – Two dancers on opposite sides of the world move identically without communicating.
- Telepathic Twins – One twin in Paris picks a blue shirt. The other, in LA, suddenly picks red.
Why It Matters: Entanglement allows quantum computers to link qubits together, enabling calculations at speeds that classical systems simply can’t reach.
Quantum Interference: exponential gains (and losses)
Quantum interference allows qubits to combine and cancel out possibilities, reinforcing correct solutions while eliminating incorrect ones to accelerate problem-solving.
Ways to Think About Interference:
- Navigating a Maze – Instead of checking every path one by one as a traditional computer would, quantum interference cancels out wrong turns and strengthens the path to the correct exit.
- Noise-Canceling Headphones – Unwanted sounds are erased while the right frequencies are amplified, just like quantum interference eliminates incorrect solutions while reinforcing the right ones.
- Ocean Waves – When waves align, they grow stronger; when they clash, they cancel out—just like quantum interference enhances correct answers and erases the wrong ones.
Why It Matters: Quantum interference directs computations toward the most accurate outcomes by amplifying correct solutions and canceling out errors, enabling quantum computers to solve complex problems exponentially faster than classical systems.
I told you it might make your head hurt.
It’s important to grasp that quantum principles are not just lab-based ideas. We can observe them in the real world with things like entangled light particles from starlight to efficient energy transfer during photosynthesis to some bird species (European robins among them) using entangled particles in their eyes to “see” Earth’s magnetic field.
While it’s likely that your organization will be best served by monitoring the evolution of quantum computing so you can be ready to jump in when it’s more attainable, there are some interesting early-stage examples that are worth understanding. Stay tuned for Chapter Three, where we’ll explore examples of Quantum in the Market.
The future of quantum computing is unfolding rapidly, and understanding its foundational principles is the first step toward harnessing its potential. If you’re curious about what’s next in emerging technology, follow Cortico-X on LinkedIn for insights that make the complex, practical.

Rik Reppe
leads the Cortico-X Innovation Practice, where he oversees efforts to disrupt the status quo and drive transformative change by breaking traditional molds to envision and create the future.